Do you or someone you know live a gluten free lifestyle? Or maybe you are just interested in eating healthier for the health of it? Either way, if you have not heard of NoGii or Elisabeth Hasselbeck, you are about to! Gluten is “a substance present in cereal grains, especially wheat, that is responsible for the elastic texture of dough. A mixture of two proteins, it causes illness in people with celiac disease.” Even people who do not have celiac disease opt for a gluten free lifestyle for healthier living. NoGii is a line of gluten free, high protein products created by Elisabeth Hasselbeck. The creation of the NoGii brand has been a passion project for Elisabeth, who is involved and hands on with everything from logo and packaging design to the product formulations.